A creative team. One with an
ongoing love affair with
words, the other with design.
We are two
Digital Media
students
at Hyper Island in
Karlskrona, Sweden.
We love to push
boundaries,
invent
greatness and
solve problems.
Therefore we're
looking for an
internship
where
our creativity
really
gets
tested.
We are
Strategically driven. Fearless.Constantly improving. Storytellers.
Geeky. Passionate. Fun to work with.
And available for a seven month internship.
Who we think you are
You are looking for unexpected ways to solvean expected brief, and would like a
smaller workload on your desk.
Hyper Island
No homework is given and no school-books are needed. Instead, it's all about trial
and error. We learn about ourselves, how to work
with others and how to make great things happen.
The Waterproof Challenge
By: Emelie
Client: Yves Rocher
Role: Copywriter
Type: Real project with digital agency Morgenland
Launched: In the Nordic countries 26th of August 2011
Group:
Project Manager and CEO, Daniel Sköld
Creative Director, Johan Hedenskog
Executive Producer, Tim Sajdak
Art Director, Joakim Norman
Designer, Henrik Karlsson
Director, Robin Günther
Director of Photography, Anna Thorbjörnsson
Photographer, Josefin Mirsch
Insight: The best way to show off the durability of waterproof makeup is to test it with water. Loads of it.
Concept: We bought a fish bowl, filled it with water and threw it on the Nordic fashion blog elite. Ok, we might have exaggerated a bit when throwing ten water balloons in their faces. Let's just say: Life as a fashion blogger is not always as simple as you think.
What I did: Concept development, model casting, styling, pitching for client, in contact client and copywriting.
Personal Learnings: Before this summerjob I never had heard of the words contact report, ppm or media plan. Now I’m well aware of what they mean and how important they are in order for the work process to go as smooth as possible.
Open Innovation
By: Evy
Client: Lantmännen
Role: Concept, Designer
Type: School Project, Hyper Island
Completed: June 2011
Group:
Designer, Katryna Jones
Illustrator, Daniel Grönlund
Creative, William Hollowell
Strategy, Edo Khondkaryan
Project Manager, Josef Ruona
Project Manager, Kalle Schütz
Insight: Who knows a company’s product the best? The consumers usually do.
Concept: Based on that insight we created Lantmännen Open Innovation. An open innovation platform where costumers' feedback is considered, developed and sometimes even realized. For each idea, the costumers are rewarded with badges and can exchange them for Lantmännen products. While the users earn badges, Lantmännen get a deeper insight of the costumers' needs and thoughts. A real win-win situation.
What I did: Concept development, pitching for client, design of the online shop, the profile page and parts of the landing page.
Personal Learnings: That user interaction is the difference between an OK and a really good web site. How important it is to give grounds for my design and pitching it to the client in a convincing way.
We Care
By: Emelie
Role: Copywriter, Project Manager
Type: School Project, Hyper Island
Completed: September 2010
Group:
Designer, Thomas Johanssen
Interaction Designer, Niclas Gelin
Designer, Henrik Dahlqvist
Concept, Calle Nordell
Insights: 1. Working out at the gym may not always be seen as the the most fun way of spending your free time on. 2. When working out with a friend, it turns into a fun experience. 3. Once you see actual results of your invested time and effort, the motivation increases—big time.
Concept: To all you slackers out there: No matter if pounds need to be shed or you want to outshine a colleague at Ironman, WeCare works for you. Just set a goal and WeCare will help you achieve them. Share the progress with your friends and even challenge them. Once you win a challenge—flaunt your greatness on Facebook.
WeCare is not only a health app that gathers information from your existing applications on your smartphone. What we've delivered is a way for people to inspire and motivate each other—which is the best way to ensure becoming and staying healthy in a fun way!
What I did: Concept development, research, pitching for class, project management and copywriting.
Personal Learnings: First time as a project manager is always a tricky one. I learnt a lot about myself, both good and bad, as well as solving conflicts and how to keep a group motivated, even during late nights.
Club j.random
By: Evy
Role: Concept, Designer
Type: School Project, Hyper Island
Completed: October 2010
Exhibited: At Exploring Technology fair in Stockholm November 2010
Group:
Project Manager, Caroline Seimertz
Developer, Niclas Gelin
Designer, Thomas Johanssen
ActionScript Developer, Gabriel Ardiles
Motion Graphic Designer, Rikard Georgii
Insight: The music you enjoy most is the one you choose yourself.
Concept: This is a project aimed at ending crappy music at clubs. With Club j. Random, you're the one in charge of the music playing. Just grab the motion tracking disco bowl and hit us with your best dance move! When your body moves, it triggers different sound, creating your personalized club music.
Technology: When a person enters the room with an IR-device (the ball), motion sensors will start a mix of beats and loops in Abelton Live. The motion sensors are connected to an Arduino board and an adapted Nintendo gaming hardware sending MIDI commands. Together with a bit of processing and ActionScript software, a studio music application was born.
What I did: Everything from soldering IR-lamps to more familiar things like designing the web page and developing the concept.
Personal Learnings: That technology isn’t magic or rocket science – it’s pure logic. You can create almost anything with some patience and optimism. And a cup of coffee or two.
IDEA: Save Sweden
By: Evy and Emelie
Client: NTF, Swedish Union for Traffic Safety
Type: Fictive project
Status: Work in progress
Insight: A helmet is OK to wear—as long as you aren't the one using it.
Concept: We need to reposition helmets and make them trendy and hip. But how do you do that? By asking for help from someone trendy and hip. This is how Save Sweden was brought to life. A cooperation between Stockholm Fashion Week, selected Swedish designers and Swedish Union for Traffic Safety.
Acne, Dagmar, Minimarket and Tiger of Sweden created their own, unique helmet design in line with their current clothing collection. Besides from being fashionably safe– the helmet was also a ticket to Stockholm Fashion Week. Most important of all: A statement that it's OK to wear a helmet. Even trendy.
In order to insure good habits, users were rewarded every time they wore a Save Sweden-helmet. When passing different hotspots around town, they received special offers such as discounts and vip-invitations sent directly to their smartphone, thanks to a RFID chip inside the helmet.
What Evy did: Concept development, layout and the design.
What Emelie did: Concept development, research and copywriting.
Personal Learnings: For coming up with ideas we like to identify a problem, talk about it, do one of several idea generations and then do some research. After a while, talk about it again. Then, talk about not talking about it. When that doesn’t work, talk about something else instead of talking about it. And that’s about how it goes, until we find the ”right” concept for the brief.
Evy who?
Evy comes from the deepest Norwegian forest you can imagine.As a Designer, she loves to explore her ideas with a little help from
Photoshop and french pressed coffee. When not at work, she beats
guys in beer drinking contests and secretly listens to
Britney Spears.
“Her versatility and creativity has been
vital to us in order to deliver
a good newspaper”
- Robert André Esp, Department Head of the newspaper Valdres Media
“Her motivation, seriousness of purpose and strong
design abilities prove that she has incredible potential
to become a leading figure in the cultural industry”
- Christoper Moore, Graduate Program Director,
Design and Computation Arts at Concordia Univeristy
“Eager, really talented, curious, nice to work with,
precise, honest, really smart and wise beyond her
years are the words that describe Evy the best”
- Liv Rygh, Typographer of the newspaper Valdres Media
Emelie who?
Emelie comes from the beautiful west coast of Sweden. As a Copywriter she never leaves the house without a notebook in her purse and reads everything from US Weekly to Kafka. Besides from tweaking ideas, she dreams of running a marathon one day. Another goal is to cure her chips addiction that only gets worse with time.“Emelie is full of good ideas. Always presents something new, innovative and quite unexpected. She's a doer that never cuts corners”
- Erika Kits Gölevik, Managing editor at ToppHälsa.
“She's fearless and can make great achievements
out of nothing. A real asset and very smart.
And probably soon Editor-in-Chief”
- Challe Lundholm, Creative Director Feature Familjen
and former Editor-in-chief at ToppHälsa
“It's fun and easy to work with her. She's talented, ambitious, inventive and has a warm and open personality”
- Ebba von Sydow, Host for SVT and former Editor-in-Chief at Veckorevyn.com
